In the UK, independent artists keep surprising their audience by innovating and giving birth to beautiful reinterpretations of existing music genres. Among this category of artists, there is a duo that has debuted earlier this year and that has started to make a name for themselves on the alternative electro-pop scene. They have released their first track called “Storm” earlier this year ; the British duo Rumara, whose name comes from a Portuguese word which means “to move forward”, came back a few weeks ago with a strong second single, a release that allowed them to announce an upcoming EP in the near future. Even though their debut single “Storm” absolutely mesmerized us, the duo came up with an equally breathtaking song : it is called  “Crown”, and it is an aerial track with both instrumental and lyrical parts which blend several musical references, with some parts making us think of Florence + The Machine. Discover “Crown” below !

“They say a woman makes the man
Put my whole world in his hands…”

– Rumara – “Crown”

Led by its singer – whose name is Laura V – the Rumara duo intrigues its listeners by the amount of influences that intertwine within their melodies. Sometimes you’ll hear bits of trip-hop, sometimes it will be electro-pop ; what the duo gave them to listen to on their first track already proves a dense musical universe was lying behind.

And this feeling is confirmed thanks to their second track, entitled “Crown”: tinged with both mystical and melancholic atmospheres at the same time, it is with words shouted by an ethereal voice that Rumara seduces whoever comes and listen to their music. Power dynamics, relations between dominant and submissive people as well as tensions are to be found in their latest track.

Similar to Rumara : Track premiere : Maya Yenn recalls her darkest and deepest nightmares on her newest track “How Much Sadness Can You Swallow?”

These dangerous dynamics are being described in either descriptive or metaphorical lyrics, dynamics which are underlined by the drums we get to hear in the background, which comes to highlight each of the sentences Laura V sings throughout the track. An artistic tour de force which makes us want to listen to their first EP already !

And if you enjoyed this track, we let you (re)discover the music video that was unveiled when they released their first track, “Storm” !


Rumara is to be found on all streaming platforms. You can also follow them on Instagram !

– discovered on MusoSoup #SustainableCurator.

About the Author: Cloé Gruhier

As a music web writer for several years, I have developed a particularly devoted passion for electronic and alternative musics. From the ethereal melodies of Max Cooper to the introspective music and lyrics of Banks, my radar has me listening to the wide French and international independent music scene... all of this between communication plans for independent labels and artists !